90 YEARS OF STIHL - Part 4

The STIHL story, part 4:
A new structure and the strength to grow (1995-2016)

When Andreas Stihl developed his first chainsaw in 1926, his aim and vision was to "make life in the outdoors easier". Since then Andreas Stihl can be proud to see his vision has grown from a one-man operation into a global manufacturer of chainsaws and outdoor power tools!

Structural changes: The STIHL holding company

In 1995, the STIHL companies were placed into a holding company. A far-reaching partnership agreement ensured that the group continued to be 100-percent family owned.

The Executive Board: Chairman of the Executive Board Dr. Bertram Kandziora (middle, Executive Board member for Production and Material) and (from left to right) Norbert Pick (Marketing and Sales), Wolfgang Zahn (Development) and (from right to left) Dr. Michael Prochaska (Human Resources and Legal Affairs) and Karl Angler (Finance, Controlling, Information Systems and Service.

The partners. Front (from left to right): Dr. Rüdiger Stihl, Eva Mayr-Stihl, Hans Peter Stihl, Gerhild Schetter; rear (from left to right): Kathrin Stihl, Markus Schetter, Susanne Müller-Schöll, Dr. Nikolas Stihl, Christina Berger, Selina Stihl, Karen Tebar.

Powerful and quiet: Battery technology

STIHL began producing a range of Lithium-Ion battery tools in 2009, with cordless hedge trimmers being the first product. The first cordless chainsaw followed a year later. Now, there is a whole range of cordless power tools, for both the professional and home gardeners to enjoy!

In 2014, STIHL launched the world's first battery-powered cordless cut-off saw: the STIHL TSA 230.

Constant growth


"The desire to grow is natural. For a company that has its roots in forestry, this ambition is well established. We always aim to grow above ourselves in everything we do. Because only when we improve ourselves, are we able to pass on this capability to others." (Dr. Nikolas Stihl).

"Innovation and a focus on core competencies are our great strengths. Our most important benchmark is quality, which involves the entire lifecycle of a product – from production to service," says Dr. Bertram Kandziora. This reflects the motto of the company’s founder: "Every chainsaw is only as good as its service."

In 2016, STIHL opened a new production logistics centre in Waiblingen, as well as a new development centre building, with a floor space of 12,600 square meters (135,000 square feet). The production network has been further expanded with the new ZAMA carburettor plant in the Philippines.

STIHL continues to work on continuous and sustainable growth, always looking to fulfil their vision, just as they have for the last 90 years.

When did you become part of the STIHL story?

We are celebrating 90 years of STIHL this year! To celebrate this great anniversary, we want you to share your STIHL story. Upload a photo of yourself and be part of our journey here


Welcome to the STIHL blog


Here you’ll be able to find useful seasonal advice from experts and guest writers, along with the latest news from the world of STIHL and the great outdoors.

In addition, we’ll keep you informed about our latest products and how to make the most of your tools – all so that you can make the most of your outdoor space.

More from the STIHL Blog

Light up your Christmas

December 20, 2018

If you love Christmas, then you’re sure to love indulging in a good festive light display, or getting into the spirit with a visit to Santa. In recent years, many gardens around the country have upped their festive game and... Read more →

An inspirational gold at Chelsea Flower Show with Hillier and STIHL

May 24, 2018

RHS Chelsea Flower Show is the place to be and be seen in May if you are a keen gardener. Even if you’re not very green-fingered, there is still plenty to inspire you with perfect plants and gorgeous gardens around... Read more →

The 2018 ARB Show, sponsored by STIHL

April 27, 2018

For the 14 th year running, STIHL will be sponsoring the ARB Show, and we can’t wait for the annual celebration of the science of trees. It’s the 20 th anniversary of the event and it looks set to be... Read more →

Simon O’Rourke and STIHL – The perfect wood carving partnership

February 27, 2018

We began working with expert chainsaw carver Simon O’Rourke in 2017 when he joined us at the Arb Show to do a wood carving demonstration. For us, he was an obvious choice for a partnership as he is the best... Read more →